Several factors could be responsible for the browning and falling off of needles and branches on your Norfolk Island Pine (Araucaria heterophylla). An unfortunate, but common trait of the pine is to drop its lower branches as it gets older. This will often occur once the tree reaches a height of 4 feet. The major factor contributing to the loss of lower branches is inconsistent watering. If the potting soil should dry out, the delicate root hairs start to shrivel . Once they shrivel, they are unable to absorb adequate moisture and nutrients. The tree automatically drops needles and branches in an attempt to balance the top growth with the root system. If watering is maintained properly, the root system and top growth will balance out and the plant will generally resume normal growth. There is no way to get the fallen branches back or encourage new ones.
The soil should never be allowed to dry out, nor should it ever be allowed to remain on the soggy side. The Norfolk Island pine loves a moist soil at all times. Over-watering, especially during winter months or during plant dormancy can lead to loss of branches. The surest way to prevent over-watering is by providing a well-drained, porous potting soil with enough organic matter mixed in to hold moisture. Excess water will flow out freely through the drainage holes in the pot. Never let the pot sit in water in the saucer or catch basin after it is watered. Place a one size smaller catch basin (upside down) inside the one used to catch the water and set the pot on it.
Hot, dry air is also a possibility. This problem is common in the winter months when we are heating our homes with central heating systems. Conditions may be improved by turning down the thermostat (especially at night - Norfolk Island pine prefers cool nights) and misting the tree at least once or twice a day during the morning hours. Avoid misting at night as this can lead to fungal problems. Pans of water may be set near heat registers to increase humidity levels in the room, or the plant may be set on a tray of pebbles to increase humidity.
Check the location of the plant to be sure it is not in the path of cold or hot air drafts from opening doors, windows or heat registers. If the tree is sitting in a southern exposure, direct sun through window panes can cause browning of the needles. The lower position of the sun in the winter months can result in too much direct sunlight.
A pot-bound plant will often suffer from stress. Although Norfolk Island pine can often go 3-4 years without repotting, this could be another possibility. Check the drainage holes for exposed roots, or examine the rootball by lifting it out of the container. If the roots were circling around and around the bottom of the container, the plant needs repotting. This is also a good time to check the roots to see if they are healthy or rotting. Rotten roots indicate poor soil structure and poor drainage. If the tree needs repotting, prune the large roots back to the root-ball being careful not to injure too many of the fine feeder roots. Repot the plant in a porous, organic media (African Violet potting soil with perlite added is good) in a one size larger pot.
Browning of needles can occur if fertilizer is being added while the plant is dormant. Furthermore, as the plant gets larger, the pot also gets larger and can hold fertilizer a lot longer. Over-fertilizing, especially in winter can cause the salt effect (burning of the roots). If your pine is growing in low light, fertilize it sparingly even during the growing season (spring and summer).
Check the plant carefully for insects. Spider mites, mealybugs or scale insects often invade houseplants during the drier winter months. A hand held magnifying glass will be needed to detect tiny spider mites. These insects damage the needles by sucking the sap.
On a final note, Norfolk Island pine does not like having its branches or needles rubbed or brushed against. Needles will brown and fall.